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What is Green Squared?
Green Squared is North America's first sustainable product program written exclusively for tiles and tile installation materials. Green Squared involves the sustainable product standard ANSI A138.1 and 3rd party certification to that standard. As such, it is the industry's new go-to mechanism and clear benchmark for defining and acknowledging tile products which are truly sustainable.
What is the purpose of Green Squared?
With Green Squared, architects, specifiers, and consumers can choose products knowing that their sustainability needs are being met. It serves as the North American industry's unified and consistent interpretation of how to validate product sustainability. With the easily-recognizable Green Squared Certified mark, end users can rest assured that certified product meet the industry's broad range of sustainability criteria.
The Green Squared Standard
The standard on which Green Squared is based is ANSI A138.1 American National Standard Specifications for Sustainable Ceramic Tiles, Glass Tiles, and Tile Installation Materials. Like other ANSI standards, A138.1 is a voluntary standard written and approved by an ANSI Accredited Standards Committee (ASC A108) which represents a diverse range of stakeholders. The ASC A108 stakeholders include green building community leaders, tile consumers, manufacturers, distributors, installers, and several others.
Green Squared Certification
Green Squared certification was developed to acknowledge products which have been verified by an independent 3rd party to be in conformance with ANSI A138.1. Products certified under Green Squared are allowed use of the Green Squared Certified mark. This provides architects, designers, and end users with a simple, industry-recognized mechanism for identifying sustainable products.
What products are covered by Green Squared?
The Green Squared standard, ANSI A138.1, is applicable to most products which are used in tiling systems. This makes possible the specification and installation of systems of products which meet a common host of sustainability criteria. The following products are within the scope of the standard and are eligible for Green Squared certification if they conform to the ANSI A138.1 criteria:
- Ceramic Tiles and Glass Tiles
- Porcelain, Pressed Floor, Quarry, Mosaic, and Glazed Wall Tiles
- Cast Glass, Fused Glass, and Low Temperature-Coated Glass Tiles
- Dry Powder Installation Materials
- Cement-Based Mortar and Grouts, etc.
- Liquid and Paste Installation Materials
- Mastic and Epoxy Adhesives, Epoxy Grouts, Pourable and Trowelable Membranes, Liquid Latex Additives, etc.
- Panel Installation Materials
- Backer Boards, Panel Underlayments, etc
- Sheet Installation Materials
- Crack Isolation Membranes, Rolled Sheet Underlayments, etc.
Global Applicability
Green Squared certification and the ANSI A138.1 standard were developed specifically to be applicable to products no matter where in the world they are produced. A North American standard developed to accommodate the sustainability needs of the North American market place, ANSI A138.1 provides foreign producers with a clear benchmark for designing sustainable products which can be accepted by the North American green building programs.
What are the sustainability criteria for Green Squared?
The Green Squared standard, ANSI A138.1, takes a multi-attribute approach towards sustainability, establishing criteria which address both environmental and social issues. These criteria, which are specific to the tile industry, are relevant for products throughout their entire life cycle and are in accordance with the North American green building industry's practices, expectations, and leading initiatives. The criteria are spread across five sections:
- General Environmental Characteristics (product characteristics)
- Environmental Product Manufacturing (including raw material extraction)
- End of Product Life Management
- Progressive Corporate Governance (associated with the product)
- Innovation
Some criteria within each of these sections are mandatory, and others are elective. To meet the standard, a product must meet all mandatory requirements and a certain number of elective requirements.

How is the Green Squared program managed?
The Green Squared program criteria and all associated logos are owned and managed by TCNA. It was developed in accordance with ISO Type 1 Environmental labeling and declaration requirements (ISO 14024). All certification work is performed by independent third party certification bodies. A manufacturer is free to choose any certification body to certify their product, but only certification bodies which are approved by TCNA are allowed to issue Green Squared certification. Currently, the participating certification bodies include:
- Underwriter Laboratories (UL) Environment
- NSF International
- Scientific Certification Systems (SCS)
Each of these organizations is highly regarded in the North American architectural marketplace and has operations worldwide. Other certification bodies wishing to participate in the program must apply to TCNA. In order for a certification body to be an approved Green Squared certifier, it must operate pursuant to ISO/IEC Guide 65 and meet other criteria which are defined in TCNA's license agreement for certification bodies.
With Green Squared structured the way it is, the industry is provided with a single, well managed and widely acknowledged program under which a variety of certification bodies can operate in accordance with the same rules and interpretation strategies for determining conformance to ANSI A138.1
How does Green Squared certification work?
A manufacturer seeking to use the Green Squared Certified mark on their product applies directly to a certification body which is approved under the Green Squared program. The certification body then makes necessary arrangements with the manufacturer to evaluate whether or not the product meets the ANSI A138.1 standard. This evaluation, which is in accordance with the guidelines of the Green Squared program, includes a comprehensive and objective review of the product and its associated organization and manufacturing facility. Based on this evaluation, if the certification body decides to certify that the product meets ANSI A138.1, the certification body authorizes the use of the Green Squared Certified mark.
The Green Squared Certified mark
Only products which have been verified by an authorized certification body to be in conformance with ANSI A138.1 are allowed to use the Green Squared Certified mark. The mark is used directly on certified products, on product packing or cartons belonging to certified products, or on promotional literature published about a certified product. The mark can only be used in conjunction with certified products, not other non-certified products even if produced by the same manufacturer, and can only be used within a products valid certification time period.
A manufacturer can choose to use either a color or plain black version of the Green Squared Certified mark. Additionally, the manufacturer may choose to include with the mark an identification of the independent certification body which performed the certification.
When will Green Squared hit the marketplace?
Manufacturers are currently working with authorized certification bodies towards certification of their selected products. An announcement of the very first group of Green Squared Certified products will be made in early April, 2012, and Green Squared is expected to be a major news item at Coverings 2012, North America's largest tile and stone tradeshow.
What are the benefits of Green Squared?
- Green Squared incorporates a full complex range of sustainability issues into one industry standard and one industry mark. This allows for easy marketplace recognition of tiles and tile installation materials which are the most sustainable.
- The existence of Green Squared facilitates the technical specification of sustainable tiles and installation materials.
- As the tile industry's very own sustainable product certification program, Green Squared enables an increased level of consistency in green marketing.
- Green Squared certification provides a smooth, clear, and responsible opportunity for having a product included in a green building project. Additionally, there is a high level of credibility associated with products which are Green Squared certified as they have undergone true third party evaluation by reputable certification bodies.
How is Green Squared related to LEED?
Green Squared is the North American tile industry's standard and certification program for sustainable tile products. Leadership in Energy and Environmental Design (LEED) is a certification program and suite of rating systems for sustainable buildings developed by the US Green Building Council (USGBC). As LEED evolves, the USGBC is turning to building product industries for reference standards and certifications such as Green Squared. These standards and certifications provide clear guidance as to which products are truly sustainable, and if utilized to develop new compliance avenues within building material selection credits can result in LEED certified buildings which are even more sustainable.
Green Squared fits the mold of programs recognized by LEED Pilot Credit #43, under which the use of certified products contributes towards points for LEED certification of a building. Following the introduction of LEED Pilot Credit #43, new efforts are underway to have Green Squared Certified products recognized by future versions of LEED.
Green Squared and other green building standards and rating systems
The establishment of Green Squared provides a new method for sustainable product specification and is especially timely with the continued growth of several green building programs. The National Green Building Standard (ICC-700), the Collaborative for High Performance Schools (CHPS), and the International Green Construction Code (IGCC) will all find the existence of Green Squared to be very convenient as their material selection criteria continue to evolve.
Green Squared website will be coming soon! |